Business in perspective
Field notes on growth.
We envision a future where entrepreneurs focus on creative ways to grow their business. Essays from our work in sales, partnerships, automation, and the messy reality of scaling.
When Passion Meets Reality: Why Faith in Your Product Is Not a Sales Strategy
Belief, while essential, cannot substitute for preparation. And when we ask others to carry our vision into the world, we owe them clarity, structure, and compensation.
Lyubomira Mihaylova · May 26, 2025
Burning Cash in Silence: The True Price of Sales Hiring Mistakes
The hidden costs of hiring, onboarding, and replacing salespeople — and a smarter, lower-risk alternative for testing new markets and products.
Lyubomira Mihaylova · March 24, 2025
The Dissonance between Working Hours and Productivity
How companies can employ automation to reduce the stress and workload of their employees while achieving higher levels of operational productivity.
Guest User · October 5, 2023
3 Tips for Effective Supplier Selection
Finding the right IT services and solutions provider is crucial to the success of your business. Three practical tips to streamline the supplier selection process.
Lyubomira Mihaylova · March 16, 2023
Who is the best salesperson? The coherent one!
What separates an average salesperson from a great one is the coherence between thoughts, words, and actions — practised consistently over time.
Lyubomira Mihaylova · May 11, 2021
Business recovery — become antifragile for the right reasons
Why specialised, department-specific SaaS tools can make organisations more flexible, adaptable, and even antifragile in turbulent times.
CoMantis · February 23, 2021